The Social Web in a Nutshell
Blogging has become one of the most prolific expressions of the social internet making it one of the most used platforms that even the biggest companies now value as a marketing tool for their products. From it’s humble beginnings as an online diary for the techie, they are now used by anybody from sales to marketing and even as money making agents with the advent of SEO, where the overall structure of the blog incorporates features that search engines love and present users when a search is done.
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